I.DE.A Institute

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Idealogo.png
1996 I.De.A. Vuscià (Fiat Brava).jpg 1996 I.De.A. Vuscià (built on a Fiat Brava)
I.DE.A Institute S.p.A.
Foundation 3dflagsdotcom italy2bs.gif Turin, Italy (1978)
Location city Turin
Location country Italy
Key people Franco Mantegazza (Founder)
Industry Automotive
Products
Services industrial engineering and design, automobile design and prototyping
Num employees > 350
Parent Group Rieter
Homepage idea.institute.it


I.DE.A Institute (acronym, Institute of Development in Automotive Engineering) is an automobile design and engineering company in Turin, Italy, founded in 1978. The Rieter Holding Ltd took full control of the company in 2002.


History

IDEA Institute was founded in Moncalieri on the outskirts of Turin in North West Italy by the entrepreneur Franco Mantegazza in 1978. The company expanded rapidly to occupy 6 operating centres and to become a supplier of the whole range of new vehicle development activities: from styling to full scale model building, engineering, running prototype construction and manufacturing engineering.

IDEA Institute has worked with the world’s major vehicle manufacturers during its 30 years of activity; the company now has 12,000 square metre headquarters in Turin, branches in China, France and Rumania and an engineering team in India. Its design activities also include cooperation with manufacturers of a wide variety of products from motorcycles, to home appliances and furniture. With a workforce of over 400 employees and an average annual turnover of around 40 million Euro, since 2000 IDEA Institute is part of the Swiss multinational Rieter Group.

IDEA Institute has designed such vehicles as the Fiat VSS (vehicle by subsystems); the Fiat Tipo; the Nissan Terrano II; the Daihatsu Move and numerous others. In more recent times, in addition to its major European customers, the company has designed cars for the fast moving Chinese market for such manufacturers as Changan and Hainan. IDEA Institute has also worked with Cagiva, Ducati, Telecom Italia, Hoover and Saporiti to name but a few.

Today, the company is going through a period of renewal and expansion with a branch to be opened in Brazil in 2008. Furthermore, the Turin-based Design Centre has undergone a phase of growth with an enlarged design team and the introduction of the latest computer aided styling tools. In addition to providing its customers with ever more dynamic styling services and reduced lead times, the Design Centre is working on the creation of a series of IDEA Institute show and concept cars for Motor Show appearances in the near future. Source


ERA Technical Data

Technical specifications foreseen for ERA:
Dimensions


Length : 4300 mm
Width : 1840 mm
Height : 920 mm
Wheelbase : 2560 mm

Chassis Existing monocoque chassis M2 segment
Engine Front 4/6 cylinders with 2 possible solutions:
Transverse engine for front-wheel drive version
Longitudinal engine for rear -wheel drive version
Possible horsepower up to 300 HP
Gearbox manual/sequential 5/6 gears.
Fuel tank central position
Passengers 2 seats
Suspension
Front : independent in wheel double triangle
Rear : independent in wheel double square
Brakes Power-assisted ventilated front/rear discs
Wheels Alloy (front/rear) : 19 * 8,5
Tires 245/40 R19
Curb weight from 1500 to 2000 Kg
ERA
ERA



Notable designs


External links



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